YouTube Home Tours Are Blowing Up. Enes Yilmazer Is Cashing In. | WSJ

by News Update

Luxury home tours on YouTube are exploding, and transforming the way high-end real estate is discovered and sometimes sold. YouTube personality Enes Yilmazer walks us through the making of a video for his channel, which gets an average of 15 million views a month. Photo: Mikey Ayers

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michael cancino May 2, 2021 - 11:47 AM

That's why MTV cribs was famous before

Bill Bligh May 2, 2021 - 1:40 PM

Enes has surpassed all the Million Dollar hosts by his meticulous eye for detail and design when walking through a property, with the pleasant absence of ego or drama.
His tours of Sally Forster Jones’ listings and those from The Agency are notable because they give a prospective buyer the ability to see a breadth of high end properties without the hassle of visiting, whilst satiating and removing the timewasters from viewings. Enes is correct by saying he is underpaid – it won’t be too long before some of these video viewings become screened for pre-qualified super high end clients. These services will be become more usual and necessary, similar to staging a house, now that there is such a good template.
Considering Enes has come from selling $3m properties 2 years ago to be the preeminent video property tour guide in LA, shows what savvy positioning and hard work in association with Mikey and the team’s video skills, .you can say that the boy has done well. A good example of the American dream made good for this Turkish world champion athlete – he has an interesting backstory as well. I am only surprised he hasn’t been snapped up by cable or a network yet.

Manohar Singh May 2, 2021 - 1:44 PM

Mikey and enes make a really good quality content on his channel

hope jackson May 2, 2021 - 3:20 PM

I enjoy the presentation and the attention to those details.

Roy Benedict May 2, 2021 - 5:25 PM

In all honesty, most of us watch these videos not because we want to buy or we can buy it, but because we want to feel what it's like to have these kinds of houses, and Enes is the best in making us feel like these are our homes.

Roy Benedict May 2, 2021 - 5:30 PM

And I was thinking the same thing as what Enes last said in this video "this Mansion might have the view of most of the homes Enes toured" 😂

Tech Nomad May 2, 2021 - 6:07 PM

Enes is the best, so happy he’s getting the recognition he richly deserves.

Eric Spaans May 2, 2021 - 6:23 PM

Enes is the best.

Salar Sali May 2, 2021 - 7:10 PM

enes is the best

Main Account May 2, 2021 - 9:40 PM

Enes is an excellent content creator

HIDEORGOCHIC May 2, 2021 - 9:43 PM

It's the strangest thing—to be so proud of someone you've never met!!👏🏾👏🏾

baigal enkhbold May 2, 2021 - 9:52 PM

Omg i love enes

Lifestyle Production Group May 2, 2021 - 10:00 PM

Straight killing it. Congrats, Enes! 🔥

GLORIA PATINO May 2, 2021 - 10:59 PM


Serif The Broker May 2, 2021 - 11:20 PM

Enes is a success story 🚀🇹🇷

Aurindom Borah May 2, 2021 - 11:24 PM


Zara taku May 2, 2021 - 11:34 PM

He's the best there is literally ..

Ernesto D. May 2, 2021 - 11:43 PM

I love Enes, I must be part of the first 10k subscribers, look at him now

YehoshuaD May 2, 2021 - 11:48 PM

Ryan and Erik are nice guys, but their style seems too forced, fake, too enthusiastic, a bit cringy at times. Enes is sincere, natural, covers much more details, he's the best.

Joseph Joestar May 2, 2021 - 11:54 PM

eyyy don't forget my man mikey, we love his input too and enes's channel because we get mutiple opinions and views and detail highlights

Nako simpson May 3, 2021 - 12:11 AM


Justin G May 3, 2021 - 12:20 AM

I think people watch his vids because he doesn’t sound like a seller, just talks about the houses and accent makes him him feel relatable.