The poppy campaign is one of the best-known fundraisers in Canada, happening each year in the lead up to Remembrance Day. As Mike Le Couteur reports, the Royal Canadian Legion has had to adapt amid the COVID-19 pandemic.
COVID-19 means this year veterans and volunteers can’t pin poppies on people at stores and malls across most of the country, so the Legion has partnered with HSBC Bank to create the Pay Tribute Poppy Box. The toaster-sized boxes will be at HSBC locations across Canada and select stores in Ontario as a cashless donation box.
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